About Us

We’ve been delivering solid investing advice since 1991. We specialize in Exchange Traded Funds (ETFs) and Exchange-Traded Notes (ETNs).

We are a unique investment advisory service. We provide complete investing strategy, proprietary rankings, and unique commentary on the darling of new investments: Exchange Traded Funds (ETFs).

Ron Rowland is the founder of All Star Investor and serves as its executive editor. Quoted widely in the financial press, Ron is the industry go-to guy for sector-rotation insight and ETFs.

Having run a hedge fund, a mutual fund, and now managed accounts, Ron has experience in both money management and investment publications. He has written  and edited for Forbes, Seeking Alpha, TheStreet.com, and MarketWatch.com.

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"I most value the unique RSM scores (rankings) as a great intermediate trend measure.  I don’t want to be in a fund that does not an RSM above the money markets.  Thanks for continuing to make your services better and better – now 3 times a week and online."

G.C., Maryland

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L.S. Wyoming

"You do an excellent job and have made me a much wealthier man. I recommend you strongly to anyone who will listen."

N.T. California

"I subscribed for years during the late 90s and made a lot of money just moving my 401k in and out of sectors. But I made a huge mistake in thinking you were wrong to advise selling Select Electronics when it was $122 or so. I didn't sell, it went up to $130, but then I got distracted and it plunged to $64 before I got rid of it. I learned my lesson. I pay you for advice and I now make sure I take it. Thanks."

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Y.L. Maryland

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M.W. Texas

"Your newsletter is light years the best in its overcrowded field - and not only in results but in clarity, prudence, calmness, and overall responsibility, such as adding a hotline."

J.C. California

"I have been with you since early 1994. Yours is the most effective newsletter I receive. Your philosophy and portfolio structures most match my own thoughts about investing in today's investment climate. In my opinion, little needs to be changed. You have done a great job throughout the 10+ years of my association with you. Great work! I am confident you'll remain at the top of my list of indispensible investment information sources and portfolio management services. "

J.W. Pennsylvania